The loyalty effect
Community Participation
Relations avec la clientèle
Satisfaction au travail
Satisfaction
Productivité
Loyalty
Labor productivity
Consumer satisfaction
Consommateurs
Job satisfaction
Customer relations
Consumer behavior
Organizational effectiveness
The business world seems to have given up on loyalty: many major corporations now lose - and have to replace - half their customers in five years, half their employees in four, and half their investors in less than one. This book shows why companies that ignore these skyrocketing defections face a d…
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