IBM Redux
Corporate turnarounds
IBM
Industries - General
Economics - General
Chief executive officers
Computer industry
Business & Management
Biography: general
Business / Economics / Finance
USA
BUSINESS & ECONOMICS
United States
General
"Here is the first in-depth look at IBM's recovery and the man who is leading it, Louis V. Gerstner, Jr. Author Doug Garr chronicles Gerstner's rise, his arrival as the first steward from outside the company's ranks, and his implementation of new business and marketing strategies. Drawn from more th…
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